Pure-Travel Youth has secured the flagship sponsorship for the Cape Town International Hockey Tournament, scheduled to take place from 22–26 July 2025 in Cape Town.

The tournament has also partnered with leading brands, including:

Smile FM – Official Media Partner
LIFT – Official Airline Partner
Woolworths – Official Vendor Partner
These partnerships continue to strengthen the commercial value and visibility of the tournament, while enhancing the overall participant and spectator experience, as well as supporting partner engagement.

Smile FM’s first promotional burst is now live across its programming as part of the tournament awareness campaign. In addition, the SA Schools Sports campaign is now active, amplifying the tournament across schools and youth sports audiences nationally.

Macron SA Partnership
As part of the tournament’s long-term growth strategy, Pure-Travel Youth has signed a three-year sponsorship agreement with Macron South Africa.

A brief overview of the brand:

Founded in Bologna, Italy in 1971
Recognised globally as a leading sportswear and teamwear brand
Supplies apparel to professional clubs, federations, and national teams worldwide
Entered professional football sponsorship in 2001 with Bologna FC 1909, marking the start of its international expansion in sports sponsorship
This partnership positions the tournament for long-term brand alignment and strengthens its international credibility within the school sports industry.

Pure-Travel Site Inspection | Steyn City Hotel by Saxon
The Pure-Travel team, together with its specialist divisions SA Rugby Travel and SA Cricket Travel, conducted a detailed site inspection at Steyn City Hotel by Saxon.

The inspection focused on:

Assessing hospitality and accommodation standards
Reviewing facilities and guest experience offerings
Exploring future partnership and hosting opportunities
Ensuring alignment with the premium service standards delivered to clients and partners

Launch of the Pure-Travel X Account
The official Pure-Travel X account went live on 1 May 2026 as part of ongoing efforts to grow the brand’s digital footprint and engage directly with the sporting community through real-time content, updates, and conversations.